NIL Platforms & Marketplaces for Student-Athletes
How NIL marketplaces work, how the money moves, and the parts that stay your responsibility after the deal is done.
Read the full articleWhat we're learning from working with student-athletes and university NIL programs — pilot results, practical guidance and product updates.
NIL stands for Name, Image and Likeness. NIL money can come from sponsorships, endorsements, appearances, social media, collectives, school revenue sharing and other deals. NIL deals can be one-time or recurring depending on the agreement. This hub covers how that income works, how it is taxed, and what athletes and university programs should track.
How NIL marketplaces work, how the money moves, and the parts that stay your responsibility after the deal is done.
Read the full articleEvery dollar of NIL income is taxable, including product and rev share, and no form is required for you to owe it. Sourced to the IRS. Estimates, not advice.
Read the full articleIn 2026 a $1,500 NIL deal must be disclosed in five business days, generates no 1099, and is fully taxable. What changed, and what it means for your records.
Read the full articleWhy nobody can hand you a tax percentage for your NIL money, what actually drives the number, and how to stop guessing without adding hours to your week.
Read the full article400–600+ disclosures a year, each on a five-business-day clock, landing on staff with no tax background. What the July 2026 CSC change did and didn't fix.
Read the full articleWealthIntel partnered with Boise State University to launch a pilot program helping student-athletes manage their NIL income and tax obligations, identifying over $1 million in tax risk and saving athletes from potential penalties.
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